Assist in the formulation of strategies to build a lasting digital connection - Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.) - Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness - Be actively involved in SEO efforts (keyword, image optimization, etc.) - Provide creative ideas for content marketing and update the website - Take ownership of all paid marketing initiatives across various platforms. - Lead the day-to-day relationship with platforms like Google, Facebook and others. - Regularly identify and act on growth and optimization opportunities in all campaigns. - Ensure proper data tracking by monitoring Google Analytics and resolving any Set-up gaps. - Plan, develop, and manage projects across full suite of digital marketing services (e.g., paid advertising, social media management etc.) - Assess and manage towards project schedule, scope, and budget - Brainstorm innovative marketing strategies for existing and prospective clients
Required Skill Sets
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