Digital Marketing Specialist

We are looking for a Digital Marketing Specialist (experience of 0-2 yrs) eager to kick-start their career in digital marketing, with a passion for video production. This role offers a unique opportunity to learn and grow while contributing to impactful marketing campaigns.

Roles and Responsibilities:

• Assist in Digital Marketing Campaigns: Support the development and execution of digital strategies across SEO, social media, email marketing, and content marketing.
• Video Content Creation: Help create engaging video content by assisting in scripting, shooting, and editing for social media, websites, and other platforms.
• Social Media Management: Help grow our social media presence by sharing creative and engaging content, including videos and visuals.
• Content Optimization: Ensure digital content, especially videos, follows SEO best practices.
• Performance Tracking: Assist in monitoring and reporting digital campaign performance using tools like Google Analytics.
• Collaboration: Work with design, content, and development teams to align digital marketing efforts with company goals.
• Learning and Development: Stay updated on digital marketing and video production trends and apply new techniques to improve efforts.

Qualifications:

• Video Editing Expertise: Skilled in video editing, from selecting the right frames to fixing post-production issues.
• Comfortable on Camera: Confident and natural on camera, able to deliver engaging video content.
• Video Creation Enthusiast: Passionate about creating engaging, high-quality video content.
• Basic Knowledge of Digital Marketing: Understanding of SEO, social media, and content marketing.
• Teaching Skills: Capable of explaining technical concepts clearly for beginners and contributing to educational content.
• Strong Research Skills: Able to independently research and pitch new content ideas.
• Marketing Understanding: Familiar with creating videos for product updates, feature announcements, and more.
• Professional Filming Environment: Access to a quiet space with neutral backgrounds, good lighting, and clear sound quality.
• Native English Speaker/Accent: Fluent and clear in English communication.

Preferred Qualifications:

• Familiarity with platforms like YouTube and Instagram,
• Basic understanding of SEO or tools like Google Analytics
• Prior experience in content creation or video editing is a plus.